World-class dog groomer Gabriel Feitosa turns pups into magical new creations to the delight of their owners using non-toxic dye made specifically for dogs. For this project, we created a full-length transformation video for his YouTube page and used clips to create shorter reels for his millions of dedicated TikTok and Instragram followers.
Shot as a live-to-tape holiday shopping guide, this livestream event with social media icon and fashion influencer Emma Chamberlain was filmed on location at the Haus of Strauss in Hollywood, CA. This is a behind-the-scenes look at the production; the full livestream (available upon request) was over 26 minutes long and included innovative chat and shopping tools provided by the video commerce firm Firework.
Gabriel Feitosa is a world-famous dog groomer and transformation artist. Spend a day with Gabe and his team as they visit the San Diego Humane Society to bathe and transform canines looking to be adopted. This fun, adorable process also serves a real purpose—100% of the dogs featured across Gabe’s social media empire have found fur-ever homes!
When you walk through the doors of Hardcore Fitness in El Cajon, CA you’re in for an intense experience. Music blares, red light streams through the sun lights and coaches push their members for more. We tried to capture that intensity in a series of three videos, each with a slightly different rhythm and narrative, but all with the same hardcore energy.